Ever wondered what it takes to turn your passion for beauty into a thriving career? Look no further! We sit down with Ashley Ward, a talented Creative Images Institute of Cosmetology (CIIC) student and finalist in the Wella Beauty Envision Awards’ student color category. From CIIC’s exceptional on-campus training to her grand ambitions for the future, Ashley’s journey is nothing short of inspiring.
Getting to Know Ashley
What inspired you to pursue a career in cosmetology?
“My grandma was a cosmetologist and I really looked up to her. I was initially going to school for Art History and English but I realized that I wanted to pursue something that was more hands on, something that I could visually create.”
In your initial admissions interview, you mentioned wanting to work as a stylist for TV, stage, and photo shoots. Is that still your goal?
“Yes! I love movies and films and I want my work to be seen so that my art can inspire others. Since I’ve been in school, I’ve decided that I want to be more on the movie and film stylist side. I am inspired by Tim burton, Alice in Wonderland live action films and am curious what it looks like behind the scenes for the hair and makeup artists. BEA opened up the idea of being a film/movie artist. When I heard the theme neo flux, it opened up my mind to be able to create a new visual idea, not only in the colors and shape but also the emotional aspects of going with the flow.”
The Creative Process
What made you decide to enter the Wella Beauty Envision Awards?
I was in the beginning of the program and hadn’t taken our cut or color classes yet and heard about the full creative aspect, so I wanted to try something with full creative freedom even without the experience.
How did you feel when you found out you were a finalist?
“Ever heard the song that goes ‘Help I’m Alive my heart is beating like a hammer’? That was me—my heart was racing with excitement. Making it to the finals was an absolute dream come true!”
What is the theme of your competition entry?
“Going with the flow of the ocean & adapting to changes. I changed my life from dark to light by going through school and I wanted to create that feeling visually.”
The Road to Vegas
How do you feel about going to Las Vegas for the live show?
“I can’t contain my excitement! I’m looking forward to meeting other artists and Wella educators who are at the top of their game. It’s going to be a fantastic learning and networking opportunity. I’ve already friended all of the judges and other competitors on social media, I’m so excited.”
Inspirational Quote from Ashley:
“It’s never too late to pursue your dreams. I went back to school at 24 to change my career path, and it was absolutely worth it.”
CIIC brought Wella Educator and former BEA winner Brenton Lee on campus to mentor the students and a professional photographer on site to capture their final looks.
CIIC is proud of Ashley and all the students who have demonstrated extraordinary talent by competing in the Wella BEA competition. With an array of student categories, including cut, color, nails, and style, the Wella Beauty Envision Awards provides an invaluable platform for aspiring professionals to shine. Ashley is invited to the LIVE show in Las Vegas on October 30th, 2023 where the winner will be announced. Winners not only receive a $1,000 cash prize but also gain specialized Wella education.
