Beauty is an ever-evolving industry. Each year, new techniques, styles, and products emerge, captivating the world and redefining aesthetic standards. As we navigate through 2023, let’s take a closer look at the most influential beauty trends and how they resonate with today’s audience.
- Sustainable Beauty: With an increasing emphasis on the environment, sustainable beauty products made from ethical sources have dominated the industry. These products prioritize the planet without compromising on quality.
- Tech-Integrated Beauty: Augmented reality (AR) makeup trials, AI personalized skincare routines, and tech-driven beauty tools are no longer the future – they’re the present.
- Minimalist Makeup: Less is more. This year, the focus is on enhancing natural beauty. Dewy skin, flushed cheeks, and a touch of mascara are all the rage.
- Bold Eyebrows: Forget the ultra-fine, over-plucked brows of yesteryears. Thick, bushy eyebrows that make a statement have become a signature look.
- Nail Art Extravaganza: With the rise in popularity of nail technicians, intricate and artistic nail designs are everywhere. Think chrome, holographics, and 3D embellishments. Check out our nail technician program.
- Skinimalism: A combination of skincare and minimal makeup, skinimalism is about embracing imperfections and celebrating authentic beauty.
- Advanced Esthetics: From non-invasive face lifting to personalized skincare treatments, new skin care trends have brought a slew of innovations. LED light therapy and microcurrent facials are particularly trending. Check out our advanced esthetics program to get started in this career field!
- Hair Health: It’s not just about the hairstyle, but also about hair health. Scalp treatments, fortifying hair masks, and serums are essential in the 2023 beauty regimen.
- Inclusivity in Beauty: Brands are now catering to all skin tones, types, and genders. The current beauty standard in 2023 is about embracing diversity, breaking stereotypes, and celebrating every individual’s unique beauty.
- Wellness Inside Out: Beauty is not just skin deep. It’s a holistic approach involving mental well-being, physical health, and emotional balance. From ingestible beauty supplements to meditative skincare routines, beauty is intertwined with overall wellness.
The Biggest Beauty Trend in 2023:
Without a doubt, the standout trend this year is Sustainable Beauty. As consumers become more educated about the environmental impact of their purchases, they’re leaning towards eco-friendly options, forcing brands to rethink their strategies and prioritize sustainability.
The Current Beauty Standard in 2023:
Today’s beauty standard is fluid, diverse, and inclusive. Gone are the days of a singular, restrictive ideal. In 2023, beauty is seen in all shapes, sizes, colors, and identities. It’s a celebration of authenticity and individuality.
Trending Beauty Topics:
Apart from the aforementioned trends, topics like the benefits of joining a cosmetology program, DIY beauty hacks, and the exploration of ancient beauty rituals are generating significant buzz.